Cunard’s Queen Anne naming ceremony brought together tens of thousands of individuals who gathered at the Liverpool Waterfront to witness the historic celebrations, including performances from iconic Italian tenor Andrea Bocelli, the Royal Liverpool Philharmonic Orchestra, the Liverpool Institute of Performing Arts, and more. Five Liverpool icons were invited on stage to represent the city, including former Spice Girl and author Melanie C, broadcaster, and community leader Ngunan Adamu, local restaurant entrepreneur Natalie Haywood, Liverpool music and cultural legend Jayne Casey, and British Olympian heptathlon athlete Katarina Johnson-Thompson.

In addition, Wilson Dow produced a nighttime festival for the city of Liverpool, featuring DJs, performances from the ship's cast, local bands, and an unbelievable dual fireworks display to top it off.